When starting a new business it can be confusing where to start. Choosing between a custom website or a website builder like WIX or Squarespace for example may be one of the first hurdles you come across. Let us break these down for you in more detail.

Custom Websites:

Custom websites are websites that are designed and developed from scratch to meet the specific needs and preferences of a business or individual. They are typically created by professional web developers or design agencies and will usually include more unique features. They offer a number of benefits, including complete customisation, unique designs, full site ownership, and the ability to scale and expand as needed. They can however be more expensive.

Pros

• Designed and developed from scratch
• Complete customisation and unique design
• Created by professional web developers or design agencies
• Offers the ability to scale and expand as needed
• Easy to implement and track SEO
• Complete website ownership

Cons

• Usually more expensive 
• Can be more and time-consuming to create

Website builders:

On the other hand, website builders like WIX use pre-designed templates that allow users to create and customise their own websites without the need for coding or design skills. This may seem like a nice idea at first, and can prove much easier and quicker if you want to try and develop the website yourself however, they can be limited in terms of customisation and may not offer the same level of professional design and functionality as a custom website. Because of this they are more affordable than custom websites, although you will not ever own your own website as this ownership will belong to the website builder.

Pros

• Pre-designed templates and easy to use platform
• No coding or design skills required
• Affordable
• Can create yourself
• Can be quicker to create

Cons

• Limited customisation options
• Limited SEO options
• May not offer the same level of professional design and functionality as a custom website
• Will not own website or design
• Thousands of other websites using same design

Ultimately, the choice between a custom website and a website builder like WIX or Squarespace will depend on the specific needs and budget of a business or individual. However custom websites offer more customisation and professional design and also allow you to have complete ownership of the website. Website builders like WIX are more affordable and allow you to create pages yourself with templates, but may be limited in terms of customisation and design options and ownership rights will lie with the website builder.

Cult Media is a team of highly skilled and experienced designers and developers, they have consistently delivered top-quality custom websites for businesses and individuals across a wide range of industries. Their unique design approach and focus on creating websites that meet the specific needs and goals of their clients has earned them a reputation as the go-to agency for high-quality custom website development in Australia. Whether you are looking to create a new website from scratch or redesign an existing one, Cult Media has the expertise and experience to bring your vision to life.

Find out more about our Web Design services